I lead teams that build documentation and content experiences that help customers succeed. My work sits at the intersection of content strategy, user experience, and team leadership.
I started as a technical writer, and for a long time, that was exactly where I wanted to be. I loved the craft — making complex things clear, finding the right structure, writing for real people with real questions.
What started as a craft evolved into a practice. I learned that great documentation isn't just well-written — it's strategically designed. It's built for how people actually search, read, and integrate. Whether that's a developer scanning API docs, an AI agent parsing a reference, or a CTO evaluating your platform. That shift in thinking — from "writing good docs" to "designing docs as a product" — is what I now help companies operationalize.
Crochetly
My documentation site about crochet — a hands-on exploration of AI-assisted content generation and docs-as-code.
Visit CrochetlyStrategic Impact
Building and leading high-performing teams at scale
Senior Director, Head of Product Content and Content Engineering
Cloudflare
2020 - 2026
- Led team of 25+ tech writers, UX content strategists, and engineers
- Scaled docs infrastructure to serve 5M+ developers monthly
- Transformed docs into a developer tool using Cloudflare products
Group Manager, Technical Communication
National Instruments
2016 - 2018
- Led team of technical writers supporting Semiconductor Test System
- Established technical communication policies and streamlined documentation workflows
Earlier career included progressive technical writing roles at National Instruments.
Awards & Recognition
2025 DevPortal Awards
Cloudflare Docs — Best Unified Enterprise Developer Portal
Cloudflare
Recognized for exceptional contributions and leadership
Speaking & Writing
Talks, webinars, and articles about strategy and leadership
Let's Connect
I'm always open to discussing new opportunities and collaborations.